Erika Lee's profile

British Gas-Explorer

Synopsis
Character design for British Gas
British Gas is the largest UK energy and home services company. Chi & Partners and British Gas developed a script and brought it to Psyop to bring it to life. I was tasked to create the different options for the penguin character design. The penguins main personality traits were sophisticated, classy, and curious. Nothing was overlooked, and the character's clothing and props were all designed with his personality and love for adventure in mind. 
 
To be featured in the June 2016 issue of Communication Arts.

Client: British Gas
Studio: Psyop NY
Role: Character Designer
British Gas-Explorer
Published:

British Gas-Explorer

Done at Psyop for CHI & Partners and British Gas.

Published: